Two founders having a coffee conversation about legacy before scale, highlighting values, mission, and vision as the foundation for startup growth.

Legacy Before Scale: Why Identity Matters for Founders

By Brand Speaks LifeImplementing Partner — By Founders For Founders Podcast Most conversations about entrepreneurship start with growth. Revenue targets, market share, scale strategies, and fundraising dominate how success is measured. However, the founders who build businesses that actually last usually start somewhere else. They start with identity. Before the metrics. Before the pitch deck. Before the audience. They begin …

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